I build your website, CRM and tracking as one system, then prove every part fires.
USD 500 · 5 working days · credited to the build
Already know what you need? Scope a build
The tags are installed, so tracking is done. The zap exists, so follow-up is automated. The site loads, so the site is fine. Everything reports green and nobody looks closer.
Conversions are up this month. The report is green, so the spend gets signed off again.
A customer asks why nobody followed up. GA4 shows zero conversions in a month you know was busy. A button has been dialling a dead number since the last redesign.
The numbers looked right at the time, so the budget was set from them.
You have already spent the ad budget, already reported the number, already lost the lead.
Every contractor tested their own piece and every piece passed.
The site, the CRM and the tracking are three different jobs, done by three different people, at three different times. Nobody tests the whole path, because the whole path is not anybody's job.
One system. One person. Verified end to end before anyone calls it finished.
Not a better tag or a better plugin. Everything from the click to the booked job treated as one path.
Most freelancers own one leg of it. The designer hands off, the automation person never touches the tracking, the tagging contractor never sees the backend. I'm usually the one called in afterwards, so I know the failure modes by name.
Sometimes the client spots it. More often I find it in an audit, months after they've been setting budget off numbers that were never real.
You don't have to take my word for it. Every build hands over with a recorded pass on the live site: form submitted, CRM record created, tag applied, automation fired, event fired. If I can't show it firing, it isn't finished.
I'm Seph, and I work from Lucena City, a couple of hours south of Manila.
I started out building websites and nothing else. Then a lead-gen agency I was working with needed someone to take on the tracking, and it landed on me. I learned it on the job, one broken setup at a time, and I've been doing both ends ever since.
You'll hear from me more in writing than on calls, and that's deliberate. Short updates and recorded walkthroughs mean every decision ends up documented instead of remembered.
Away from the computer it's family, friends and badminton.
Recent sites, follow-up and tracking work. Open a build to see exactly what was done and what it proves.
Two tracks. Start on either. The diagnostic credits toward the build if you continue. All prices in USD.
I trace the whole path, click to booked job, on your live site: the form, the CRM record, the follow-up, the event firing once and tagged correctly.
Your site, CRM, ad account. No design, no copy, nothing to prepare.
Submit the form, check the CRM record, the follow-up, the event firing once and tagged right. Recorded as I go.
The recording, a written summary, and what to fix first.
It's yours either way, whether or not you continue.
Start the $500 diagnosticA path from ad click to booked job with no untested gaps, a recording that proves every step fires, and the ability to answer which source produced a given customer.
Yours, or an agreed template. I don't design.
Fixed checklist, every time, so nothing gets skipped because a build ran long.
Installing it against a page that later changes is a common reason it stops reporting.
Enquiries route to your CRM and a lead tracker you can read.
A landing page sits at the lower end, a multi-page site at the upper. Tool subscriptions (CRM, call tracking) are paid by you, in your name. Half to lock the dates, half within seven days of me sending the recording.
Scope my buildYou don't have to start with the diagnostic. If you already know what you want built, we can go straight to scope.
Tracking breaks quietly, and nothing looks wrong until a report does.
I watch the same path I verified at handover, automatically, and you hear from me when something stops, not six weeks later.
WordPress
Elementor Pro
Lovable
Typeform
Screaming Frog
GoHighLevel
Zapier
GA4
Tag Manager
Search Console
CallRail
WhatConverts
Microsoft Clarity
Google AdsPMax & Search setup
OptimyzrTwo prices, both in USD, and the first comes off the second.
The lead path diagnostic is $500, fixed. Five working days, and it's yours whether or not you continue.
The build is $1,500 to $3,000. A landing page sits at the lower end, a multi-page site at the upper. Half to lock the dates, half within seven days of me sending you the recording.
Go ahead with the build after the diagnostic, and the $500 comes off. You don't pay more for taking the safer route.
Monitoring afterwards is $99 a month, and it's optional.
The diagnostic is five working days from the day I have access to your site, CRM and ad account.
The build is four weeks from the day I have access and your content, not from the day you pay. Waiting on logins is a common reason a build like this runs long.
I take one build at a time. Once I have access and your content, the date you're given is the date it ships.
On a build, you'll know before you pay the second half, because it's due when I send you the recording of it working.
Anything on the agreed scope that isn't doing what it should, I fix free for 30 days. The exception is changes made after handover, a page edited, a field renamed, a subscription cancelled. I'll still fix it, it's just billed.
The diagnostic works differently, since what you're buying is the finding rather than a build. If I can't get far enough into your setup to tell you anything useful, I'll say so and refund it.
For the diagnostic, access only: the site, the CRM and the ad account. Nothing else.
For the build, that same access plus your design and copy, or agreement on a template.
Either way, one person who can make decisions.
No. Every build includes the CRM connection, the tracking, and the recorded test of all of it. If you only need a site, a web designer is the better fit.
Send your site and the one thing you can't currently prove, using the form. I'll reply with what I can see from the outside.
If it looks like a fit, we get on a call. I'd rather find out then than in week three that we want different things.
After that you get a one-page scope: the pages, the forms, the automations and the exact events tracked. That's what finished means. Once you're happy with it, the deposit books the dates.
From there it's either the diagnostic, or straight to scope if you already know what you want built. Two rounds of changes on each scope item are included. Anything not on the list is quoted separately.
No. I work with most CRMs, and I'll confirm yours before you pay. If you don't have one, GoHighLevel is the one I know best and I'll set it up.
Either way the subscriptions stay in your name, so if we stop working together nothing is held hostage.
Yes, on every build. I can also build Search or Performance Max campaigns from your brief or your PPC manager's. I don't set the strategy and I don't manage the spend.
You do, on final payment, in accounts registered to you.
I keep the right to describe the work in my portfolio. If you'd rather I didn't, say so and I won't.
Send them over and I'll quote them.
Monitoring at USD 99 a month covers watching the system, and changes get quoted on top.
We'll talk before you commit, and again at kickoff. After that, most of a build runs on written updates and recorded walkthroughs instead of calls, so decisions stay documented rather than remembered by whoever was on the call.
My evenings are your morning on the US East Coast. My early mornings are business hours in Sydney and Brisbane. I've been building for Australian and US clients this way for more than 7 years.
Nothing to book, nothing to pay.
I'll reply within one business day (Philippine time).
Google Ads can now tell which ads bring real callers, not just clicks.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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The clinic can see which location its calls are for.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Three offers on one page, and the owner can see which one brings the enquiries.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Phone calls are traced back to the ad that sent them.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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A short eligibility quiz, counted on every ad platform the firm uses.
Microsoft Ads
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The firm can see which practice area each enquiry is for.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Every way a visitor reaches out is counted, including live chat and social links.
ClickCeaseNot sure your calls and forms are counted like this? That's what the diagnostic checks.
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The business can tell a real project enquiry from a general question.
Meta PixelNot sure your calls and forms are counted like this? That's what the diagnostic checks.
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The brand sees who orders a sample and who looks for a retailer, even though it doesn't sell direct.
Microsoft AdsMeta PixelNot sure your calls and forms are counted like this? That's what the diagnostic checks.
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Enquiries from the site are counted in Google Ads and GA4.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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The clinic sees its bookings even though they finish on another platform.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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The lodge can see how many guests start a booking but stop before paying.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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The team can see how many visitors start a free trial.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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The hotel can tell a booked stay from a newsletter signup.
HotjarNot sure your calls and forms are counted like this? That's what the diagnostic checks.
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Each practice area gets its own intake form, tracked the same way.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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The firm can see which kind of dispute brings in enquiries.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Ad spend on Google and Microsoft is judged on the same numbers.
Microsoft AdsHeyflowNot sure your calls and forms are counted like this? That's what the diagnostic checks.
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The school sees which offers turn into paid enrolments, not just enquiries.
Meta PixelNot sure your calls and forms are counted like this? That's what the diagnostic checks.
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The business sees how many enquiries each program gets, not one combined number.
Google Ads (enhanced conversions)HubSpotNot sure your calls and forms are counted like this? That's what the diagnostic checks.
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The resort can see whether guests book through the widget, the booking page or an enquiry form.
Meta PixelNot sure your calls and forms are counted like this? That's what the diagnostic checks.
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The business can see whether people actually watch its videos, not just visit the page.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Leads the firm marks as worth quoting go back into the CRM and on to Google Ads.
Google SheetsNot sure your calls and forms are counted like this? That's what the diagnostic checks.
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Long-form lead-gen page with insurance-verification form, program grid, team bios, facility photos.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Trauma-focused positioning, embedded video, self-assessment quiz CTA, conditions-treated grid.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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B2B certification-program site with process steps, evaluation standards, "who we serve" segments.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Service grid, service-area map, process steps, FAQ, quote form.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Service grid (car/boat/motorbike/caravan/truck detailing), before/after imagery, blog, quote form.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Product-led home page, 15-years-experience positioning.
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Case-study-style page with video testimonials, revenue-generated stats ($765.3M), strategy-call CTA.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Course page, alumni video testimonials, stats bar (8,800+ hours delivered).
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Product-size comparison, client-logo trust bar, quote form.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Condition-based service checklist (anxiety, trauma, neurodivergence, etc.), therapy-modality grid.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Lead-form-first hero, stats bar, Trustpilot review badge.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Service grid, family-business positioning, before/after-style client reviews.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Personal-practice site with bio, blog, downloadable fertility guide.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Personal-brand funnel page, "as seen on" media logos, FAQ, money-back guarantee.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Service grid (design, outdoor building, landscaping, garden maintenance), stats bar, Google rating badge.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Procedure carousel (breast augmentation, etc.), 3D-consultation tech callout, blog.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Service icon grid, client-logo trust bar, FAQ.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Product catalogue, F&B partner-logo wall, recipe content, gallery.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Product grid (S-Track curtains, plantation shutters, zipscreens, roller blinds), owner bio, service-area map.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Service grid, Google review carousel, solar-repair and emergency-electrician sections.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Service grid (ceremonies, elopements, naming ceremonies), gallery, blog, newsletter signup.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Product catalogue site with categories and featured products.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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4-step process, thermal-imaging process photos, certifications, insurance-claims support callout.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Service grid, trusted-brands bar, 3-step booking process, FAQ.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Listen-Reach-Engage framework page, industry-vertical client-logo grid.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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B2B mining/industrial positioning, fleet specs, major-client logo wall (Rio Tinto, Glencore, etc.).
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Local-SEO-style hero, appointment/checkup/emergency CTA tiles.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Practice-area grid (12 offence/service tiles), media-mentions bar, lawyer bio.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Insurance-focused lead form, accreditation badges, virtual tour video, testimonials.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Capabilities grid, equipment list, ISO certification badges, service-area map.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Service grid, service-area map, director bios, project gallery.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Multi-practice-area legal-guide hub (criminal, family, immigration, employment, wills & estates, etc.) rather than a single firm's site.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
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Stats bar (920+ 5-star reviews, 150+ awards, 600+ years combined experience), large lawyer-team grid, blog.
Not sure your calls and forms are counted like this? That's what the diagnostic checks.
TEST MY LEAD PATHI'll reply within one business day (Philippine time).
